Snippets

TADECO, a member of the Anflo Group of Companies, embarked on a journey with a small step in Dec. 20, 1950. Armed with the passion to achieve and a vision to fulfill, Don Antonio O. Floirendo, started an abaca farm on a swampy land somewhere in Davao, in the land of promise, the island of Mindanao.  Riding the wave of times and a plummet of abaca prices, situations pushed the company to shift to the production of Cavendish bananas for export in 1969. Banana production for export is as old as the century at the time but very, very young in the country. An established system in South America for the export of bananas was imported, nurtured, tweaked and new technologies evolve as the Philippines' flora and fauna differs from that of South America, though still favorable to the growth of banana.  As part of the definition of agriculture, Tadeco invested on research for the improvement of operating procedures and understanding of the variety given the sensitivit...

In its 70 years of existence, one banana company still stand after a myriad of mixed frustrations, denials, triumphs and victories. It's still standing amidst chaos brought about by the challenges framed by man and given by nature. Its strength lies not on the physical foundation and vastness of the plantation it operates but on the resiliency of the people under its wings. It's flight over the years overcomes adversities not by soaring high but by being steady in front of gusty winds. One can see it coming knowing who its founder is. Known for being a man with great connections, he was also a tactician pointing specific and precise steps wherever the wind blows. The great culture he had developed along with trusted allies who come and go made impact on thousands of lives each day. His profound keenness of detail and crisp thinking, enabled the company to go in strides racing to a sure victory in an end game still very far in sight. Through the years of its existence, the compa...